Canadian Business Groups Wage War Against Anti-Spam LawWritten by Sue Walsh on February 18, 2013
Canadian business groups are continuing to wage war against the country’s anti-spam law,
claiming it should protect THEM, not consumers. I suppose you could look at it that way, if by protecting businesses they mean keeping them from doing stupid things that could get them labelled spammers. Okay, sure. The anti-spam law may very well protect businesses from themselves!
The groups are unhappy because they say the law’s tough opt-in mandate, which will require them to get customer consent before sending them any marketing emails is unfair and will be too costly, requiring them to maintain huge databases. Bizarrely, they also say the law is “out of step” with the rest of the world. In reality much of the world has been requiring opt in for some time now as a standard business practice. They’ve already been given an extension to 2017 before they must switch to the opt-in system.
They are also demanding that they be given exceptions to requirements regarding installation of software.
Canada’s anti-spam law has been roundly criticized, first because the country took forever to actually enact one, and then due to the years in limbo the law has been stuck in thanks to bureaucratic dithering and red tape. Now business leaders are stepping in to block it further. It’s time the country got its act together and put the law into practice. Until they do, Canada will continue to be one of the most popular targets and hosts for spammers and scammers, who know because of the law’s delays that they can get away with almost anything.